Hardwire Group
We build consumer brands that last.
About
Hardwire Group is a Dutch brand group. We start, buy and grow consumer brands, and run the hard parts once for all of them.
Every brand keeps its own name, its own voice and its own customers. We make sure everything behind it simply works.
Four engines.
One group.
- Brand
- Growth
- Operations
- Product
Approach
Brand
We give every brand a reason to exist before we give it a logo.
Growth
Paid, organic and retention, run in-house and measured in euros, not in likes.
Operations
Sourcing, logistics and customer service, built once and shared by every brand.
Product
Products people reorder. That is the only proof that counts.
Portfolio
Our first brands are being built.
They will be introduced here.
Careers
Build with us.
We look for people who want to own an outcome, not a task list.
careers@hardwiregroup.com
Investors & partners
Talk to us.
Investors, retailers and founders: we are always open to a good conversation.
hello@hardwiregroup.com